Category: Business
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Branding 101: How to Build a Brand That Actually Connects (and Converts)
If you’ve been googling how to build a brand for your small business and feeling overwhelmed by all the advice—don’t worry, you’re not alone. In 2025, branding isn’t about fancy logos or clever taglines. It’s about creating a consistent and memorable experience that your ideal clients connect with—and trust. This guide walks you through the… Read more
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What You Really Need to Know to Get Your Website Online
If you’re launching a business or passion project, getting your website live can feel like one big tech headache. But don’t worry—I’m here to break down the basics: domain names and hosting—plus which platforms I recommend (with a few handy tools and affiliate links to save you time and money). What You Really Need to Know to Get… Read more
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How to Start a Small Business in Australia (Without the Overwhelm)
Starting a small business in Australia? You’re not alone — thousands of Aussies take the leap every year. But before you dive into your first sale or design your dream logo, you need to get your legal, financial, and strategic ducks in a row. At LP Elevate Solutions, I’m all about practical, jargon-free advice that… Read more